Soraghan, C., Thomson, E. & Ensor, J. (2016). Using food labels to evaluate the practice of nudging in a social marketing context. Social Business. 6(3), 249-265. doi:10.1362/204440816x14811339560893. ISSN 2044-4087
Voluntary, front of pack (FoP) food labels were used to examine the practice of nudging in a social marketing context.
With the explosion of social mar...
Thomson, E. (2015). Medical Knowledge, Medical Education, and the Career Choices of Women Doctors C.1860–1920: An Edinburgh Case Study. In Tsouroufli, M. (Ed.). Gender, Careers and Inequalities in Medicine and Medical Education: International Perspectives, 15-41. Emerald. doi:10.1108/s2051-233320150000002002. ISBN 978-1-78441-690-4; 978-1-78441-689-8
This chapter explores the inequalities and restrictions faced by women as they entered the medical profession in the United Kingdom. A case study in the first hospital in the ...
Rodner, V. L. & Thomson, E. (2013). The art machine: dynamics of a value generating mechanism for contemporary art. Arts Marketing: An International Journal. 3(1), 58-72. doi:10.1108/20442081311327165. ISSN 2044-2084
– This paper aims to deconstruct the validation process for contemporary art with a fresh take on the components and terminology of this process, here referred to as t...
Carnegie Trust for the Universities of Scotland
To analyse the rise, decline, and rise again of Strathpeffer Spa, c.1850-2014. This project will provide insight into the history and development of a distinctive, business-related highland community...
Rodner, V. L., Omar, M. & Thomson, E. (2010). The brand‐wagon: emerging art markets and the Venice Biennale. Marketing Intelligence and Planning. 29, 319-336. doi:10.1108/02634501111129275. ISSN 0263-4503
– The purpose of this paper is to investigate whether and how participating in a branded Biennale (Venice) may legitimate and promote selected artists from the emergi...
Thomson, E. (2003). "Beware of worthless imitations": advertising in nursing periodicals 1888-1945. In McGann, S. & Mortimer, B. (Eds.). New Directions in Nursing History: International Perspectives, 158-178. Routledge. ISBN 978-0415304337
Thomson, E. (2002). The Women's speciality: medical women and the emergence of infant and maternal welfare services in Edinburgh c.1900-1920. Journal of the Association of Chartered Physiotherapists in Women's Health. 92, 15-24. ISSN 1367-7845
Thomson, E. (2001). The unsung heroines of Victorian feminism: the executive committee of the Edinburgh Hospital for Women and Children, c1885-c1920'. Review of Scottish Culture. 14, 58-64
Thomson, E. (2001). Between seperate spheres: medical women and the development of VD services in Edinburgh. In Sturdy, S. (Ed.). Medicine and the Public Sphere: Britain 1550-2000, 107-122. Routledge
Thomson, E. (2001). Beware of worthless limitations: advertising in nursing periodicals c1888-1945. In McGann, S. & Mortimer, B. (Eds.). New Directions in Nursing History: International Perspectives. Taylor & Francis (Routledge). ISBN 978 415 30433 4
Thomson, E. (2000). Sick and tired of being sick and tired: working class women at the Edinburgh hospital for women and children c1885-c1899. Review of Scottish Culture. 13, 66-73
Thomson, E. (2000). Physiology, Hygiene and the Entry of Women to the Medical Profession in Edinburgh c. 1869–c. 1900. Studies in History and Philosophy of Science Part C: Studies in History and Philosophy of Biological and Biomedical Sciences. 32, 105-126. doi:10.1016/S1369-8486(00)00027-3. ISSN 13698486
Academic physiology, as it was taught by John Hughes Bennett during the 1870s, involved an understanding of the functions of the human body and the physical laws which governe...
Thomson, E. (2000). Modern Times (1914-1990s): medicine and medical achievements. In Lynch, M. (Ed.). Oxford Companion to Scottish History, 154-156. Oxford University Press. ISBN 978-0192116963
Thomson, E. (2000). Advertising to nurses before the Second World War. In Advertising in the Twentieth Century, 47-68. Merchiston Publishing