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6 results

An attitudinal impacts analysis of social media platforms and brand relationship quality at music festivals

Journal Article
Strand, A., & Robertson, M. (in press)
An attitudinal impacts analysis of social media platforms and brand relationship quality at music festivals. Event Management,
The purpose of this study is determination of ways in which music festival organizers can target their social media communication with greater certainty toward younger generat...

Event Design in outdoor music festival audience behaviour (a critical transformative research note)

Journal Article
Robertson, M., Hutton, A., & Brown, S. (2018)
Event Design in outdoor music festival audience behaviour (a critical transformative research note). Event Management, 22(6), 1073-1081. https://doi.org/10.3727/152599518x15346132863157
This work, a conceptual forward-looking paper, examines the management of audiences at music festivals now and indicates a critical manoeuvre of focus for the future. The theo...

Guest editorial

Journal Article
Platt, L., & Ali-Knight, J. (2018)
Guest editorial. Journal of Place Management and Development, 11(3), 262-265. https://doi.org/10.1108/jpmd-08-2018-131
Authors are guest editors of special issue of Journal to Place Management and Development.

Special Issue: Grassroots Festivals and Place Making

Journal Article
(2018)
Special Issue: Grassroots Festivals and Place Making. Journal of Place Management and Development, 11(3),
Authors are editors of the special issue to Journal of Place Management and Development.

Special Issue: Critical Event Studies: Issues and Perspectives

Journal Article
(2018)
Special Issue: Critical Event Studies: Issues and Perspectives. Event Management, 22(6),
Authors are guest editors of a special issue to the journal Event Management.

Leadership and visionary futures: future proofing festivals.

Book Chapter
Robertson, M., & Brown, S. (2014)
Leadership and visionary futures: future proofing festivals. In I. Yeoman, M. Robertson, U. McMahon-Beattie, E. Backer, & K. Smith (Eds.), The Future of Events & Festivals. , (219-235). Oxon, UK: Taylor & Francis
Introduction David Bowie’s 1974 album Diamond Dogs offered a dystopian vision of the world in which ‘. . . fleas the size of rats sucked on rats the size of cats and ten thous...