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184 results

Performing Tourism in Edinburgh, Chroma13a Visual Art Exhibition, Torrance Gallery, Edinburgh

Exhibition / Performance
Todd, L. Performing Tourism in Edinburgh, Chroma13a Visual Art Exhibition, Torrance Gallery, Edinburgh. [Painting]. 4 July 2020. (Unpublished)

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Todd, L. Performing Tourism in Edinburgh, Chroma13a Visual Art Exhibition, Torrance Gallery, Edinburgh. [Painting]. 4 July 2020. (Unpublished
My visual artwork will be exhibited in this group exhibition. This work has been developed around the theme of my research: performing tourism in Edinburgh as the festival cit...

An attitudinal impacts analysis of social media platforms and brand relationship quality at music festivals

Journal Article
Strand, A., & Robertson, M. (in press)
An attitudinal impacts analysis of social media platforms and brand relationship quality at music festivals. Event Management,
The purpose of this study is determination of ways in which music festival organizers can target their social media communication with greater certainty toward younger generat...

Iconicity and Myth-Making: Exploring visual representations of Edinburgh as the original ‘festival city’

Presentation / Conference
Todd, L., & Logan-McFarlane, A. (2019, September)
Iconicity and Myth-Making: Exploring visual representations of Edinburgh as the original ‘festival city’. Paper presented at Academy of Marketing, 18th annual colloquium on Arts, Heritage, Nonprofit & Social Marketing, University of Stirling

Practice-based segmentation: taxonomy of C2C co-creation practice segments

Journal Article
Rihova, I. (2019)
Practice-based segmentation: taxonomy of C2C co-creation practice segments. International Journal of Contemporary Hospitality Management, 31(9), 3799-3818. https://doi.org/10.1108/IJCHM-01-2018-0096
Purpose: This paper explores and evaluates practice-based segmentation as an alternative conceptual segmentation perspective that acknowledges the active role of consumers as ...

Managing the co-creation of narratives in the heritage sector: The case of the Surgeons' Hall Museum, Edinburgh

Book Chapter
Urquhart, E., & Leask, A. (2019)
Managing the co-creation of narratives in the heritage sector: The case of the Surgeons' Hall Museum, Edinburgh. In Experiential Consumption and Marketing in Tourism with a Cross-Cultural ContextGoodfellow Publishers
The objectives of this chapter are to: - Link together theoretical approaches to storytelling and narrative creation with the co-creation of heritage experiences; - Identify a...

Lenin Peak 7,134 - The World's easiest Seven Thousander?

Other
Taylor, S. (2019)
Lenin Peak 7,134 - The World's easiest Seven Thousander?. United Kingdom
This online article explores the key influences upon successfully climbing Lenin Peak based upon recent research on tourism activity on this mountain on the Kyrgyzstan/Tajikis...

The forward facing flaneur: a fresh look at information seeking for the beer festival attendee

Presentation / Conference
Robertson, M., & Adams, A. (2019, July)
The forward facing flaneur: a fresh look at information seeking for the beer festival attendee. Paper presented at Leisure Studies Association (LSA) 2019, Abertay University, Dundee
Dӧrk, Carpendale and Williamson (2011) review the Flaneur (Baudelaire, 1863) in contemporary settings, positing the information flanuer as representing a new way of thinking a...

An analysis of nudging as a social marketing technique using Front of Pack nutrition labels: A study of women's perceptions of food labels

Thesis
Soraghan, C. An analysis of nudging as a social marketing technique using Front of Pack nutrition labels: A study of women's perceptions of food labels. (Thesis)
Edinburgh Napier University. Retrieved from http://researchrepository.napier.ac.uk/Output/2090514
Recently, social marketers have adopted the use of ‘nudging’ as a technique to influence behaviour through subtle tweaks to the environment (Thaler & Sunstein, 2008). Front of...

The Role of Interactive Technology in the Co-creation of Experience in Scottish Visitor Attractions

Thesis
Urquhart, E. A. The Role of Interactive Technology in the Co-creation of Experience in Scottish Visitor Attractions. (Thesis)
Edinburgh Napier University. Retrieved from http://researchrepository.napier.ac.uk/Output/2090670
As a theoretical construct, co-creation has received significant attention in the service management field and is increasingly being applied to experiential industries such as...

Sustainable mountaineering tourism on Lenin Peak, Kyrgyzstan: Current issues and potential solutions

Presentation / Conference
Taylor, S., & Komissarov, V. (2019, June)
Sustainable mountaineering tourism on Lenin Peak, Kyrgyzstan: Current issues and potential solutions. Paper presented at 7th International Adventure Conference, Dumfries & Galloway, Scotland
Introduction This paper is concerned with the impacts of mountaineering tourism on the 7,134 metre Lenin Peak, the most popular high mountain in Kyrgyzstan. Like Mont Blanc o...
7 results

Senior Visitors to Visitor Attractions

2017 - 2018
This project aims to develop a new and innovative structured visit programme focused on the needs and wants of this increasingly significant older population group. Specifically aimed at the over 75 y...
Funder: Edinburgh Innovations Ltd | Value: £9,972

Gastronomy and Creative Entrepreneurship in Rural Tourism

2017 - 2017
Sustainable landscape management in rural areas requires the creation of opportunities that treat landscapes in the context of their historical, cultural and social factors. The growing popularity of ...
Funder: Arts & Humanities Research Council | Value: £50,266

Channel Scheme - Egypt

2015 - 2017
The aim of the research is to investigate and analyze the ability of the tour guide in Egypt to achieve intercultural rapprochement between Egypt's and Spain's cultures depending on the guide's functi...
Funder: Egyptian Education Bureau | Value: £11,740

Destination Organisations in Scotland: types, issues and characteristics

2014 - 2015
The aim of this project is to carry out a comparative study of the adaptation of destination organisations to their policy and operating environment in Scotland and Denmark with the view of identifyin...
Funder: Carnegie Trust for the Universities of Scotland | Value: £585

Research in Scotland on the Water Business: Strathpeffer Spa c.1850-2014

2014 - 2017
To analyse the rise, decline, and rise again of Strathpeffer Spa, c.1850-2014. This project will provide insight into the history and development of a distinctive, business-related highland community...
Funder: Carnegie Trust for the Universities of Scotland | Value: £1,000

Qatar National Research Fund - Leveraging the 2022 Qatar World Football Cup for the promotion of green and active living. A multiple stakeholder evaluation of strategic options

2013 - 2016
Generate an audit of current activities of various Qatari based institutions (public, private and voluntary sectors) linked to the promotion of green and active living via events. Elicit constructive ...
Funder: Qatar National Research Fund | Value: £40,512

Regionalism & cooperation in tourism- S'th Africa

2008 - 2010
Regionalism & cooperation in tourism- South Africa
Funder: Carnegie Trust for the Universities of Scotland | Value: £1,527
7 results

Sustainable festivals and events - an enquiry of leadership and futures

2015 - 2017
As a societal phenomenon, festivals and planned events are discussed in a wide policy context. They have entered a broader discus...
Dr Martin Robertson | Director of Studies: Prof Anna Leask | Second Supervisor: Prof Jane Ali-Knight

The role of interactive technology in the co-creation of experience in Scottish visitor attractions

2014 - 2019
" As a sector that is reliant on the creation and management of memorable experiences, visitor attrac...
Dr Ellis Urquhart | Director of Studies: Prof Anna Leask | Second Supervisor: Dr Ivana Rihova

An analysis of nudging as a social marketing technique using Front of Pack nutrition labels: A study of women's perceptions of food labels

2014 - 2019
Clidna Soraghan | Director of Studies: Dr Elaine Thomson | Second Supervisor: Prof John Ensor

Heritage interpretation challenges and management issues at film-induced tourism heritage attractions: case studies of Rosslyn Chapel and Alnwick Castle

2011 - 2015
Although previous research has widely acknowledg...
Dr Justyna Bakiewicz | Director of Studies: Prof Anna Leask | Second Supervisor: Prof Paul Barron

Governance of protected areas: the case of Loch Lomond and the Trossachs National Park

2010 - 2016
Dr Stephen Taylor | Director of Studies: Dr Eleni Theodoraki | Second Supervisor: Dr Monika Foster

The role of niche tourism products in destination development

2009 - 2011
Niche tourism refers to how a specific tourism product can be tailored to meet the needs of a particular audience/market segment. Locations...
Prof Jane Ali-Knight | Director of Studies: Prof John Ensor

Festival Image, Impacts and Identity - an investigation into the international significance of the Edinburgh Festival Fringe

2007 - 2011
Dr Louise Todd | Director of Studies: Prof John Ensor | Second Supervisor: Prof Anna Leask

Date


7 results

An Edinburgh Festival City Map for Wester Hailes. This public engagement with research initiative was delivered as part of Explorathon 2019: European Researchers' Night. It involved a participative drawing and collage activity where members of the local community were asked to contribute to an Edinburgh Festival City Map for Wester Hailes

Whale Arts, Wester Hailes
27 September 2019

Festival Frontiers: The Festival City. What is a festival city? Edinburgh is known as 'the world's leading festival city' and many cities around the globe are designated or branded as festival cities through their significant provision of festivals and events. This panel discussion unpacked the meaning of the festival city, beyond the brand; and in doing so it asked what are the physical and symbolic frontiers of a festival city in the 21st century? The panel discussion was attended by more than 30 members of the public, Science festival professional delegates and representatives from Edinburgh's Festivals and strategic destination management stakeholders. Hosted by: Dr Louise Todd, Tourism and Languages, The Business School, Edinburgh Napier University With panellists: Dr Gary Kerr, Tourism and Languages, The Business School, Edinburgh Napier University, Kenneth Wardrop, Managing Director, Wardrop Consulting, Dr Kirstie Jamieson, Urbanism, Exhibition and Heritage Design, School of Arts and Creative Industries Edinburgh Napier University, James McVeigh, Head of Marketing and Innovation, Festivals Edinburgh

Edinburgh International Science Festival, Lomond Room, Pleasance, Edinburgh
8 April 2019

Visual Methods and Ethnography in Interdisciplinary Research

The Business School
6 March 2019 - 4 June 2019

The Fringe - my BFF. Everyday branded products, from instant coffee to cars, have long been imbued by marketers with human traits as a means of appealing to consumers’ self-image. Indeed an interpersonal relationships metaphor is applied to some products, with them viewed as people – such as friends, partners, family members and even enemies. Since its origination in 1947, the Edinburgh Festival Fringe has grown in a relatively organic way to become the largest and most renowned festival in the world. My talk will consider if a phenomenon like the Fringe is considered in similar interpersonal terms by its consumers as they organise, attend, support, and participate in their various stakeholder roles, from audience members to performers, and beyond. I will discuss my research where I interviewed consumers about their relationships with the Fringe. I discovered that the Fringe is viewed in numerous interpersonal terms, from casual, childhood and best friendships; to marriages and flings; and even in darker obsessive terms. My research also uncovered that many relationships with the Fringe are life-long, change over time, and can impact upon important life decisions. What does this tell us about ourselves and how we relate to something which is neither another human being nor a valued product, but an experience?

Skeptics on The Fringe 2017, Edinburgh Skeptics Society, Banshee Labyrinth, Edinburgh
14 August 2017

Academics Online: Building your research profile in the digital age

The Rivers Suite, Craiglockhart Campus
1 May 2017

Universities of Scotland Events Conference, 2017 (USEC2017)

The Business School Edinburgh Napier University Craiglockhart Campus Colinton Road Edinburgh EH14 1DJ
24 March 2017

Visual Methods and Ethnography Research Seminar and Workshop

The Rivers Suite, Craiglockhart Campus
11 May 2015