Citation
Rihova, I., Buhalis, D., Moital, M., & Gouthro, M. B. (2013). Social layers of customer-to-customer value co-creation. Journal of Service Management, 24(5), 553-566. https://doi.org/10.1108/JOSM-04-2013-0092
Authors
Keywords
Customer-dominant logic, Customer-to-customer, Shared consumption, Value co-creation
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