Research Output
Students as Consultants - Adding Value to the Small and Medium Enterprise
  The purpose of this paper is to document and critically examine an innovative undergraduate student consultancy module taught at the Centre for Entrepreneurship at Napier University, Edinburgh. The paper discusses how this module is delivered to students, the benefits this delivery mode offers students and how the module seeks to ensure value is also added to the Small to Medium Enterprises (SMEs) in which students carry out their projects. Feedback from students and staff are presented in the paper that note the areas of value and implications for best practice in entrepreneurial consultancy teaching are indicated on the basis of this including new product and service development and improved customer satisfaction.

Published in the Inter-ICSB 2008-2009 online publication, ISBN 978-0-9819028-1-4

  • Type:

    Article

  • Date:

    31 October 2009

  • Publication Status:

    Published

  • Funders:

    Edinburgh Napier Funded

Citation

Brodie, J., Douglas, T., & Laing, S. (2009). Students as Consultants - Adding Value to the Small and Medium Enterprise. Inter-ICSB, 94-104

Authors

Keywords

entrepreneurial consultancy project, innovative entrepreneurship courses, SMEs

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