Research explorer tool

16 results

Narratives of health and hospitality: Strathpeffer Spa c.1866 – c.1946

Journal Article
Thomson, E. (2018)
Narratives of health and hospitality: Strathpeffer Spa c.1866 – c.1946. Hospitality and Society, 8(2), 111-135. https://doi.org/10.1386/hosp.8.2.111_1
This paper examines the history of Strathpeffer Spa (the UK’s most northerly spa) between c.1860 and c.1946 using a range of printed primary and archive sources. Drawing upon...

Giving women a voice: Using netnography to analyse consumer reactions towards Instagram branded content.

Presentation / Conference
Rezai Namaghi, K., Thomson, E., & Logan-MacFarlane, A. (2017, July)
Giving women a voice: Using netnography to analyse consumer reactions towards Instagram branded content. Paper presented at Academy of Marketing Conference, Hull
Social media is a relatively new form of interaction and communication. As such, methodologies for its analysis – netnographic methodologies – are still evolving, with approa...

Using food labels to evaluate the practice of nudging in a social marketing context

Journal Article
Soraghan, C., Thomson, E., & Ensor, J. (2016)
Using food labels to evaluate the practice of nudging in a social marketing context. Social Business, 6(3), 249-265. https://doi.org/10.1362/204440816x14811339560893
Objectives Voluntary, front of pack (FoP) food labels were used to examine the practice of nudging in a social marketing context. Background With the explosion of social mar...

Medical Knowledge, Medical Education, and the Career Choices of Women Doctors C.1860–1920: An Edinburgh Case Study

Book
Thomson, E. (2015)
Medical Knowledge, Medical Education, and the Career Choices of Women Doctors C.1860–1920: An Edinburgh Case Study. In Tsouroufli, M. (Ed.). Gender, Careers and Inequalities in Medicine and Medical Education: International Perspectives, 15-41. Emerald. doi:10.1108/s2051-233320150000002002. ISBN 978-1-78441-690-4; 978-1-78441-689-8
This chapter explores the inequalities and restrictions faced by women as they entered the medical profession in the United Kingdom. A case study in the first hospital in the ...

Tobacco children: Ethical evaluation of tobacco marketing in Indonesia

Conference Proceeding
Tjandra, N. C., Ensor, J., & Thomson, E. (2014)
Tobacco children: Ethical evaluation of tobacco marketing in Indonesia
In May 2010 the world discovered the “smoking baby”, a two year old Indonesian boy who smoked forty cigarettes a day. He became the youngest person in the world to receive tob...

The art machine: dynamics of a value generating mechanism for contemporary art

Journal Article
Rodner, V. L., & Thomson, E. (2013)
The art machine: dynamics of a value generating mechanism for contemporary art. Arts Marketing: An International Journal, 3(1), 58-72. https://doi.org/10.1108/20442081311327165
Purpose – This paper aims to deconstruct the validation process for contemporary art with a fresh take on the components and terminology of this process, here referred to as t...

The brand‐wagon: emerging art markets and the Venice Biennale

Journal Article
Rodner, V. L., Omar, M., & Thomson, E. (2011)
The brand‐wagon: emerging art markets and the Venice Biennale. Marketing Intelligence and Planning, 29, 319-336. https://doi.org/10.1108/02634501111129275
Purpose – The purpose of this paper is to investigate whether and how participating in a branded Biennale (Venice) may legitimate and promote selected artists from the emergin...

"Beware of worthless imitations": advertising in nursing periodicals 1888-1945.

Book
Thomson, E. (2003)
"Beware of worthless imitations": advertising in nursing periodicals 1888-1945. In S. McGann, & B. Mortimer (Eds.), New Directions in Nursing History: International Perspectives, 158-178. Routledge

The Women's speciality: medical women and the emergence of infant and maternal welfare services in Edinburgh c.1900-1920.

Journal Article
Thomson, E. (2002)
The Women's speciality: medical women and the emergence of infant and maternal welfare services in Edinburgh c.1900-1920. Journal of the Association of Chartered Physiotherapists in Women's Health. 92, 15-24. ISSN 1367-7845

Between seperate spheres: medical women and the development of VD services in Edinburgh.

Book
Thomson, E. (2001)
Between seperate spheres: medical women and the development of VD services in Edinburgh. In S. Sturdy (Ed.), Medicine and the Public Sphere: Britain 1550-2000, 107-122. Routledge
9 results

Digital transformation: the changing role of sales within the automotive industry

2017 - date
Jessica Disch | Director of Studies: Dr Christine Band | Second Supervisor: Prof Thomas Peisl

Content supported Word of Mouth in a network marketing environment

2017 - date
Florian Kaufmann | Director of Studies: Dr Elaine Thomson

A case of the insta-self: exploring the relationship between Instagram branded content and millennial women's self-image

2015 - 2020
Kathryn Rezai | Director of Studies: Dr Elaine Thomson | Second Supervisor: Prof John Ensor

An examination of the role of social media as an influencer of consumers' food choices using applied self-determination theory.

2015 - date
Kristen Marshall | Director of Studies: Dr Elaine Thomson | Second Supervisor: Kathy Brown

Exploring the 'civic commercial home' of Edinburgh as a welcome tourist destination

2014 - date
Michael Palkowski | Director of Studies: Dr Elaine Thomson | Second Supervisor: Prof Paul Lynch

An analysis of nudging as a social marketing technique using Front of Pack nutrition labels: A study of women's perceptions of food labels

2014 - 2019
Clidna Soraghan | Director of Studies: Dr Elaine Thomson | Second Supervisor: Prof John Ensor

Questioning women's empowerment through tourism entrepreneurship opportunities: The case of Omani women

2014 - 2017
Lubna Badar Salim Al Mazro'ei | Director of Studies: Prof Paul Lynch | Second Supervisor: Dr Elaine Thomson

An investigation into the sales process practiced by Scottish-based food and drink SMEs

2008 - 2013
Anthony Douglas | Director of Studies: Dr Maktoba Omar Saad | Second Supervisor: Dr Jacqueline Brodie

Children's cultures of consumption: An interpretive study

2001 - 2007
Erika Hayfield | Director of Studies: Prof John Ensor

Date


Date