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Event Design in outdoor music festival audience behaviour (a critical transformative research note)

Journal Article
Robertson, M., Hutton, A., & Brown, S. (2018)
Event Design in outdoor music festival audience behaviour (a critical transformative research note). Event Management, 22(6), 1073-1081. https://doi.org/10.3727/152599518x15346132863157
This work, a conceptual forward-looking paper, examines the management of audiences at music festivals now and indicates a critical manoeuvre of focus for the future. The theo...

Critical Event Studies: Issues and Perspectives

Journal Article
Robertson, M., Ong, F., Lockstone-Binney, L., & Ali-Knight, J. (2018)
Critical Event Studies: Issues and Perspectives. Event Management, 22(6), 865-874. https://doi.org/10.3727/152599518x15346132863193
In considering critical event studies, a brief reference to critical pedagogy is made before an initial look at Critical Management Studies (CMS) prior to consideration of Crt...

Festival leaders and resilient futures: Coast Arts and Local Education

Presentation / Conference
Robertson, M. (2018, July)
Festival leaders and resilient futures: Coast Arts and Local Education. Paper presented at Association of Event Management Educators (AEME) 2018 Event Education & Research: Coming of Age
Visioning is a process which focusses on a preferred future condition (Bazzanella et al., 2012). In the context of a small to medium sized town, economic and social pressures ...

Event futures: innovation, creativity and collaboration

Journal Article
Jaimangal-Jones, D., Robertson, M., & Jackson, C. (2018)
Event futures: innovation, creativity and collaboration. International Journal of Event and Festival Management, 9(2), 5. https://doi.org/10.1108/IJEFM-05-2018-0032
This special issue has at its centre the theme Event Futures: innovation, creativity and collaboration. This theme was the basis of the Association for Events Management Educa...

Expert opinion: Trends and future of events.

Book Chapter
Robertson, M. (2016)
Expert opinion: Trends and future of events. In D. Getz, & S. Page (Eds.), Event studies: theory, research and policy for planned events. , (84-87). (3). Abingdon, Oxon, England: Taylor & Francis
No abstract available.

An introduction to the future

Book Chapter
Yeoman, I., Robertson, M., McMahon-Beattie, U., Backer, E., & Smith, K. (2014)
An introduction to the future. In I. Yeoman, M. Robertson, McMahon-Beattie, E. Backer, & K. Smith (Eds.), The Future of Events and Festivals. , (3-9). Abingdon, Oxon: Taylor & Francis
No abstract available.

Duplication of Purchase Law in Sport Event Markets: New Zealand case study

Conference Proceeding
Lees, G., Morrison, A., & Robertson, M. (2014)
Duplication of Purchase Law in Sport Event Markets: New Zealand case study. In S. Rundle-Thiele, K. Kubacki, & D. Arli (Eds.), ANZMAC Annual Conference 2014, Proceedings. , (218-225
The paper seeks to further understand the sport market structure. In doing so it considers whether New Zealand sport event markets follow the Duplication of Purchase Law or wh...

Scenarios for the future of events and festivals: Mick Jagger at 107 and Edinburgh Fringe

Book Chapter
Yeoman, I., Robertson, M., McMahon-Beattie, U., & Musarurwa, N. (2014)
Scenarios for the future of events and festivals: Mick Jagger at 107 and Edinburgh Fringe. In I. Yeoman, M. Robertson, U. McMahon-Beattie, E. Backer, & K. Smith (Eds.), The Future of Events and Festivals. , (36-50). (1). Oxon, UK: Taylor & Francis
Introduction: a tipping point The power of festivals and events is multifarious. As both historic artefacts and barometers of current beliefs, opinions and the state of societ...

An Exploration of a Niche Sport Event’s Role in Visitors’ Perception of a Rural Destination: The Case of the UCI Mountain Bike World Cup

Journal Article
Robertson, M., Newland, B. L., & Darby, P. (2014)
An Exploration of a Niche Sport Event’s Role in Visitors’ Perception of a Rural Destination: The Case of the UCI Mountain Bike World Cup. International journal of sport management, 15(2), 193-218
This article investigates whether a niche sport event in a rural location influences visitor perceptions of a destination. The work explores how rural sport events can affect ...

Signals and Signposts of the Future: Literary Festival Consumption in 2050

Journal Article
Robertson, M., & Yeoman, I. (2014)
Signals and Signposts of the Future: Literary Festival Consumption in 2050. Tourism Recreation Research, 39(3), 321-342. https://doi.org/10.1080/02508281.2014.11087004
This conceptual paper uses a scenario planning process to facilitate possible futures for literary festivals, a form of festival tourism that has grown rapidly in the develope...