Hofman, C., & Keates, S. (2013). Countering brandjacking in the digital age... and other hidden risks to your brand. Springer Verlag. doi:10.1007/978-1-4471-5580-5
The rise of the Internet and social media in particular offer great opportunities for brand owners to increase business and brand recognition. While this has clearly been of b...
Keates, S. (2006). Designing for accessibility: A business guide to countering design exclusion. CRC Press (Taylor and Francis Group)
No abstract available.
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