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86 results

Progressing socio-cultural impact evaluation for festivals

Journal Article
Robertson, M., Rogers, P., & Leask, A. (2009)
Progressing socio-cultural impact evaluation for festivals. Journal of Policy Research in Tourism, Leisure and Events, 1(2), 156-169. https://doi.org/10.1080/19407960902992233
The research project reported in this paper set out to advance the knowledge base of socio‐cultural festival evaluation and, through industry and academic liaison, produce a r...

An Exploration of Tourists’ Perceptions of a Rural Mountain Bike Event

Journal Article
Newland, B. L., & Robertson, M. (2018)
An Exploration of Tourists’ Perceptions of a Rural Mountain Bike Event. Journal of Applied Sport Management, 10(1), 13-22. https://doi.org/10.18666/JASM-2017-V10-I1-8324
The natural attributes of rural locations are well suited to sport event tourism and can play a significant role in strategic tourism development in new markets. The purpose o...

Technology, society, and visioning the future of music festivals

Journal Article
Robertson, M., Yeoman, I., Smith, K. A., & McMahon-Beattie, U. (2015)
Technology, society, and visioning the future of music festivals. Event management, 19(4), 567-587. https://doi.org/10.3727/152599515X14465748774001
Many music festivals fail because the experiences offered do not ensure relevance and meaning to the attendee. Engagement with new and virtual landscapes and with the enhanced...

Signals and Signposts of the Future: Literary Festival Consumption in 2050

Journal Article
Robertson, M., & Yeoman, I. (2014)
Signals and Signposts of the Future: Literary Festival Consumption in 2050. Tourism Recreation Research, 39(3), 321-342. https://doi.org/10.1080/02508281.2014.11087004
This conceptual paper uses a scenario planning process to facilitate possible futures for literary festivals, a form of festival tourism that has grown rapidly in the develope...

An Exploration of a Niche Sport Event’s Role in Visitors’ Perception of a Rural Destination: The Case of the UCI Mountain Bike World Cup

Journal Article
Robertson, M., Newland, B. L., & Darby, P. (2014)
An Exploration of a Niche Sport Event’s Role in Visitors’ Perception of a Rural Destination: The Case of the UCI Mountain Bike World Cup. International journal of sport management, 15(2), 193-218
This article investigates whether a niche sport event in a rural location influences visitor perceptions of a destination. The work explores how rural sport events can affect ...

The Motives of Ambassadors in Bidding for International Association Meetings and Events

Journal Article
Lockstone-Binney, L., Whitelaw, P., Robertson, M., Junek, O., & Michael, I. (2014)
The Motives of Ambassadors in Bidding for International Association Meetings and Events. Event Management, 18(1), 65-74. https://doi.org/10.3727/152599514x13883555341931
As destinations contest the rights to host international association-based meetings and events, competitive points of difference in the bidding process can mean the success or...

Introduction: ProfessIonalIzatIon and event ManageMent

Journal Article
Robertson, M., Junek, O., & Lockstone-Binney, L. (2014)
Introduction: ProfessIonalIzatIon and event ManageMent. Event Management, 18(1), 1-3. https://doi.org/10.3727/152599514x13883555341689
No abstract available. Item is introduction to journal issue.

Cognitive map(s) of event and festival futures

Book Chapter
Yeoman, I., Robertson, M., & Wheatley, C. (2014)
Cognitive map(s) of event and festival futures. In I. Yeoman, M. Robertson, U. M. -. Beattie, E. Backer, & K. A. Smith (Eds.), The Future of Events and Festivals. , (271-314). Oxon, UK: Taylor & Francis
The future cannot be forecasted with a high degree of certainty and precision (Eden and Ackermann 1998); however, understanding the environment and context as explanation is a...

Event studies: finding fool's gold at the rainbow's end?

Journal Article
Baum, T., Lockstone-Binney, L., & Robertson, M. (2013)
Event studies: finding fool's gold at the rainbow's end?. International Journal of Event and Festival Management, 4(3), 179-185. https://doi.org/10.1108/ijefm-06-2013-0014
Purpose The aim of this opinion piece is to seek to cast a critical eye over the event studies field to chart its progress as an emerging area of study, relative to its close ...

The Future of Music Festivals: Play, Technology and Glastonbury 2050

Conference Proceeding
Yeoman, I., Robertson, M., McMahon-Beattie, U., & Musarurwam, N. (2012)
The Future of Music Festivals: Play, Technology and Glastonbury 2050. In S. Boyd, & U. McMahon-Beattie (Eds.), Proceedings of the International Conference on Tourism and Events: Opportunities, Impacts and Change (Incorporating the 8th Annual Tourism and Hospitality Research Conference in Ireland Conference THRIC). , (347-354
No abstract available.
6 results

Sustainable festivals and events - an enquiry of leadership and futures

2015 - 2017
As a societal phenomenon, festivals and planned events are discussed in a wide policy context. They have entered a broader discus...
Dr Martin Robertson | Director of Studies: Prof Anna Leask | Second Supervisor: Prof Jane Ali-Knight

Heritage interpretation challenges and management issues at film-induced tourism heritage attractions: case studies of Rosslyn Chapel and Alnwick Castle

2011 - 2015
Although previous research has widely acknowledg...
Dr Justyna Bakiewicz | Director of Studies: Prof Anna Leask | Second Supervisor: Prof Paul Barron

The role of niche tourism products in destination development

2009 - 2011
Niche tourism refers to how a specific tourism product can be tailored to meet the needs of a particular audience/market segment. Locations...
Prof Jane Ali-Knight | Director of Studies: Prof John Ensor

Complex pleasures: designing optional interactions for public spaces

2008 - 2017
This research will investigate the nature of interactions between people and experience-oriented technologies such as new-media artw...
Dr Ingi Helgason | Director of Studies: Dr Michael Smyth

Cultural identity and transnational heritage in contemporary jazz: a practice-based study of composition and collaboration

2011 - 2013
This study focuses on three albums of original music performed and recorded by...
Dr Haftor Medboe | Director of Studies: Prof Chris Atton

Festival Image, Impacts and Identity - an investigation into the international significance of the Edinburgh Festival Fringe

2007 - 2011
Dr Louise Todd | Director of Studies: Prof John Ensor | Second Supervisor: Prof Anna Leask
5 results

Visual Methods and Ethnography in Interdisciplinary Research

The Business School
6 March 2019 - 4 June 2019

Festival Frontiers: The Festival City. What is a festival city? Edinburgh is known as 'the world's leading festival city' and many cities around the globe are designated or branded as festival cities through their significant provision of festivals and events. This panel discussion unpacked the meaning of the festival city, beyond the brand; and in doing so it asked what are the physical and symbolic frontiers of a festival city in the 21st century? The panel discussion was attended by more than 30 members of the public, Science festival professional delegates and representatives from Edinburgh's Festivals and strategic destination management stakeholders. Hosted by: Dr Louise Todd, Tourism and Languages, The Business School, Edinburgh Napier University With panellists: Dr Gary Kerr, Tourism and Languages, The Business School, Edinburgh Napier University, Kenneth Wardrop, Managing Director, Wardrop Consulting, Dr Kirstie Jamieson, Urbanism, Exhibition and Heritage Design, School of Arts and Creative Industries Edinburgh Napier University, James McVeigh, Head of Marketing and Innovation, Festivals Edinburgh

Edinburgh International Science Festival, Lomond Room, Pleasance, Edinburgh
8 April 2019

An Edinburgh Festival City Map for Wester Hailes. This public engagement with research initiative was delivered as part of Explorathon 2019: European Researchers' Night. It involved a participative drawing and collage activity where members of the local community were asked to contribute to an Edinburgh Festival City Map for Wester Hailes

Whale Arts, Wester Hailes
27 September 2019

Universities of Scotland Events Conference, 2017 (USEC2017)

The Business School Edinburgh Napier University Craiglockhart Campus Colinton Road Edinburgh EH14 1DJ
24 March 2017

The Fringe - my BFF. Everyday branded products, from instant coffee to cars, have long been imbued by marketers with human traits as a means of appealing to consumers’ self-image. Indeed an interpersonal relationships metaphor is applied to some products, with them viewed as people – such as friends, partners, family members and even enemies. Since its origination in 1947, the Edinburgh Festival Fringe has grown in a relatively organic way to become the largest and most renowned festival in the world. My talk will consider if a phenomenon like the Fringe is considered in similar interpersonal terms by its consumers as they organise, attend, support, and participate in their various stakeholder roles, from audience members to performers, and beyond. I will discuss my research where I interviewed consumers about their relationships with the Fringe. I discovered that the Fringe is viewed in numerous interpersonal terms, from casual, childhood and best friendships; to marriages and flings; and even in darker obsessive terms. My research also uncovered that many relationships with the Fringe are life-long, change over time, and can impact upon important life decisions. What does this tell us about ourselves and how we relate to something which is neither another human being nor a valued product, but an experience?

Skeptics on The Fringe 2017, Edinburgh Skeptics Society, Banshee Labyrinth, Edinburgh
14 August 2017