A Critical Evaluation of the Factors that Influence Visitor Engagement with UK Slavery Heritage Museums: A Passive Symbolic Netnographic Study
Purpose: The aim of this research is to critically evaluat...
Mr Shemroy Roberts | Director of Studies: Dr Craig Wight | Second Supervisor: Prof Anna Leask
Sustainable festivals and events - an enquiry of leadership and futures
As a societal phenomenon, festivals and planned events are discussed in a wide policy context. They have entered a broader discus...
Dr Martin Robertson | Director of Studies: Prof Anna Leask | Second Supervisor: Prof Jane Ali-Knight
Customer retention through continuous improvement (CI), culture and customer service
Customer retention has long been considered an important element in achieving
competitive advantage for business org...
Dr Barbara McCrory | Director of Studies: Dr Nick Pilcher | Second Supervisor: Dr Janice McMillan