You’ll develop organisational and business skills that relate particularly to cultural aspects of tourism. Throughout your studies, you’ll develop an understanding of the issues and concepts involved in the industry, as well as marketing practice and heritage considerations.
You’ll learn broad skills such as formulating policy and planning for the future, as well as developing your abilities in research, time management and presentation methods.
With a number of tourist ventures and operations in and near the city, you’ll have plenty of options for part-time work and employment after graduation.
- Natural Area Tourism
- Managing Heritage Tourism
- Tourism, Society and Visual Culture
- Experience Design and Management for Tourism, Hospitality and Events
- Two option modules
- Research Methods
Anna Leask is Professor of Tourism Management and a key member of the Tourism and Languages Subject Group in the Business School. Her teaching and research interests combine and lie principally in the areas of visitor attraction management, heritage tourism and destination management. She has co-edited several textbooks including Managing Visitor Attractions (2008) and Managing World Heritage Sites (2006) and contributed to several key tourism textbooks. She is on the Editorial Board for four international tourism journals and has been actively involved in the Scientific Committees for many international conferences in Europe and USA. She has published in key academic journals such as Tourism Management, International Journal of Tourism Research and Current Issues in Tourism, in addition to publishing a range of case studies, articles and practitioner papers.
Anna’s recent undergraduate and postgraduate teaching delivery has been in Edinburgh, Switzerland, Hong Kong and Singapore. She has also been involved in the preparation and delivery of the Scottish Enterprise Destination Leaders’ Programme and the Executive Development Programme for Experience Industry Professionals (Singapore) CPD course. Recent research has focused on how visitor attractions and hotels can engage with Generation Y visitors and employees, with primary research being conducted in the UK, Hong Kong, Macau and Singapore. Anna is a Fellow of the Tourism Society and of the Higher Education Academy. Anna is a Visiting Professor at Wakayama University, Japan.
Dr Stephen Taylor is Programme Leader for the MSc Tourism and Hospitality Suite which covers four named MSc awards (International Tourism Destination Management; International Tourism Marketing; International Hospitality Management; International Heritage & Cultural Tourism Management). His main teaching is Natural Area Tourism which is available as a third year (Level 9) module and as a postgraduate module (Level 11). In addition, he teaches Global Service Management (Level 9) and contributes to three further modules: Leadership & Innovation (Level 10); Global Hospitality Management (Level 10); and Management of International Hospitality Organisations (Level 11). His main research interests centre around the natural environment. This includes the governance of natural areas (e.g. national parks) and the recreational use of natural areas. In respect of the latter, a specific focus is upon adventure tourism, and in particular, mountain tourism. Current research is focused upon the economic and environmental impacts of mountaineering tourism on Kyrgyzstan's 7,134 metre Peak Lenin.
Dr Louise Todd is a Lecturer and Programme Leader for the MSc International Festival and Event Management. She is a Fellow of the Higher Education Academy, Royal Society of Arts and Royal Anthropological Institute. Louise’s research interests lie in tourism, cultural events, art, experience design, visual culture and marketing communications. She has published her research in journal articles, book chapters and presented at international conferences.
Louise has experience in designing and delivering research dissemination and public engagement events and activities on a national and international basis. In August 2017, she was invited to present key aspects of her research into the Edinburgh Festival Fringe and its stakeholders as a public performance during the Fringe. She has also been involved in the design and development of Knowledge Exchange and CPD activities, including an externally funded Executive Programme she co-delivered in Singapore to members of the Tourism industry. The content of this was informed by her co-authored published research.
Dr Ross Tinsley is a Tourism Lecturer and Programme Leader Edinburgh Napier University. He is currently interested in the identity and evolution of counter culture festivals and the role of spirituality within such events. He has also researched and published on small tourism businesses and destination development within developing country contexts. His PhD investigated networking between small tourism businesses and its contribution to destination development. His current work centres on the evolution of the Beltane Fire Festival, of which he was a past performer.