Research Output

Innovation in Limited Markets: Managing PCP Projects in the UK Defence Industry

  This chapter will outline guidelines developed to both support and enhance innovation within the context of procuring complex performance (PCP) contracts. Such contracts are currently being employed across a range of sectors where limited market conditions exist. Such contracts and market conditions are set to remain the dominant form of defence procurement strategy for the foreseeable future. The case of the Typhoon combat aircraft programme is presented as an example of a typical, large-scale, complex procurement programme for the defence industry. This is of great relevance with national defence budgets reducing over time as a result of environmental changes and continued economic uncertainty [1]. The MoD and the UK defence industry have developed new, contractual models for procuring complex equipment, such as aircraft and naval ships. These models involve the contracting for complex performance which has changed the paradigm in the relationship between the customer(s) (MoD, UK Armed Forces) and the supplier (UK Defence Industry). Outcome-based contracts for procuring complex performance (PCP) have been employed widely by the defence industry and other sectors in limited or oligopolistic markets. Ten theoretical propositions are presented in this chapter, to help us discuss PCP contracts the literature review will include, Servitisation, Complex Performance Models and discuss Innovation Strategies in the context of limited markets. This chapter will allow the reader to understand the level of influence that contracting for complex performance has had on the innovation strategies of UK defence companies and offer some lessons learnt from the case that moves us to towards some guidelines for enhancing innovation in limited markets.

  • Type:

    Book Chapter

  • Date:

    30 August 2017

  • Publication Status:


  • Publisher


  • DOI:


  • Library of Congress:

    HD28 Management. Industrial Management

  • Dewey Decimal Classification:

    658 General management


Gee, S., Weaver, M. W., & MacKerron, G. (2017). Innovation in Limited Markets: Managing PCP Projects in the UK Defence Industry. In B. L. Moya, M. D. Storch de Gracia, & L. F. Mazadiego (Eds.), Case Study of Innovative Projects - Successful Real CasesInTech. doi:10.5772/67543



innovation, projects, procuring, performance, UK defence industry

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