Modelling E-loyalty from an Integrative Perspective of Self-determination- A Case Study of ASOS.com

Research Output

No abstract available.

Type:

Conference Paper (unpublished)
Date:

20 September 2017
Publication Status:

Published
Library of Congress:

HD28 Management. Industrial Management
Dewey Decimal Classification:

658 General management
Funders:

Edinburgh Napier Funded

http://researchrepository.napier.ac.uk/output/1194193 <p>Lu, X., & Ensor, J. (2017, September). <i>Modelling E-loyalty from an Integrative Perspective of Self-determination- A Case Study of ASOS.com</i>. Paper presented at The 8th EMAC Regional Conference- Bridging the Marketing /Theory practice Gap and the Competitiveness of New Europe, the West University of Timisoara, Romania</p>

Citation

Lu, X., & Ensor, J. (2017, September). Modelling E-loyalty from an Integrative Perspective of Self-determination- A Case Study of ASOS.com. Paper presented at The 8th EMAC Regional Conference- Bridging the Marketing /Theory practice Gap and the Competitiveness of New Europe, the West University of Timisoara, Romania