The incentive behind the adaptation process of high-technology product: an empirical research.
Citation
Hamann, D. & Omar, M. (2006). The incentive behind the adaptation process of high-technology product: an empirical research. World Review of Science, Technology and Sustainable Development. 4, 126-149. doi:10.1504/WRSTSD.2007.013579. ISSN 1741-2242
Authors
Keywords
high tech products; decision making; high technology adaptation; consumer perception; unique selling point; high technology usage; high technology quality; high technology pricing; buying behaviour; USP; culture.
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