Anna Leask is Professor of Tourism Management in the Business School. Her teaching and research interests combine and lie principally in the areas of visitor attraction management, heritage tourism and destination management.
Anna has co-edited several textbooks including Managing Visitor Attractions (2022 forthcoming) and contributed to several key tourism textbooks. She is on the Editorial Board for several international tourism journals. She has published in key academic journals, in addition to publishing a range of case studies, articles and practitioner papers. Anna is actively involved in doctoral student supervision and external examination.
Anna’s recent undergraduate and postgraduate teaching delivery has been in Edinburgh, Switzerland and Corsica. She is involved in the delivery of the Scottish Enterprise Destination Leaders’ Programme. Current research focuses on how visitor attractions can engage with different generations of visitors and employees. Recent publications include work on the development of dementia-friendly destinations and how to develop experiences for Senior Visitors at attractions.
Anna works closely with tourism sector organisations and participated in the Scottish Government Tourism Recovery Taskforce and subsequent Talent Development and leadership programmes. She facilitates connections between the industry and higher education in her role as Higher Education representative on the Tourism Skills Group as part of Skills Development Scotland.