Edinburgh Napier University

Conceptualising the millenial customer journey in online retailing: The case of Singapore

Dates:

2018 to 2024
Qualification:

Doctorate (DBA)

Project Team

conceptualising the millenial customer journey in online retailing the case of singapore

Sonakshi Johar

Research Student
Business School

S.Johar@napier.ac.uk

conceptualising the millenial customer journey in online retailing the case of singapore

Dr Constantia Anastasiadou

Professor
Business School

c.Anastasiadou@napier.ac.uk

Dr Janice McMillan

Associate Professor
Business School

J.McMillan@napier.ac.uk

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