BA (Hons) Business Management with Marketing

Undergraduate, Full-time

Business Management with Marketing BA (Hons)



Our flexible course allows you to specialise in marketing management whilst developing your business management skills

Overview

Our Business Management with Marketing course combines broad ranging business knowledge with strategic marketing competencies.

The course will further advance your creative and innovative skills to successfully market and promote yourself across a variety of industries and sectors.

Photo of Edinburgh Napier University students meeting industry contacts at a business event

Mode of Study:

Full-time

Duration:

4 years

Start date:

Sep

UCAS code:

N2N5

Placement:

Yes

Study Abroad:

Yes


About you
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Course details

In your first two years you'll build a foundation in the essentials of effective business management. This foundation prepares you for the options to engage with applied learning within an industry placement, or to explore diverse cultures through studying abroad within our extensive partner network.

This course offers you excellent employability skills including professional presentation, team working, leadership, communication and problem solving.

  • calendar How you’ll be taught You'll learn by a variety of teaching methods including lectures, tutorials and through independent study.
  • briefcase Work placement There is an optional six month work placement in Year 3.
  • study abroad Study abroad You can choose to study abroad, in English, at one of our partner universities for one trimester.

Popular modules

Year 1

  • Behavioural Studies
  • Research and Study Skills
  • Accounting for Business
  • Principles of Economics
  • Marketing

Year 2

  • Introduction to Human Resource Management
  • Business and Management Challenges
  • Market Research in Practice
  • World Economy

Year 3

  • International Business
  • Work-based Learning or study abroad

Year 4

  • Business Strategy and Sustainable Development
  • Leadership in a Changing Environment
  • Marketing Management in Practice
  • Dissertation

Disclaimer

Study modules mentioned above are indicative only. Some changes may occur between now and the time that you study.

Full information on this is available in our disclaimer.

Entry requirements

Entry requirements

Our entry requirements indicate the minimum qualifications with which we normally accept students. Competition for places varies from year to year and you aren't guaranteed a place if you meet the minimum qualifications.

Minimum year 1

SQA Higher

Typical Entry Requirement

BBBB

National 5 grade C in Maths and English.

Adjusted Offer Entry Requirement

BBCC

National 5 grade C in Maths and English.

You may be given an adjusted offer of entry if you meet specific widening participation criteria as outlined in our contextual admissions policy. Click here for further information about our entry requirements and admissions policies.

A Level

BCC

GCSE grade C/4 in Maths and English.

Irish Leaving Certificate

Pre-2017 Grading System:

B1, B1, B3, B3 at Higher Level and grade C2 in Ordinary Level Maths and English.

New Grading System:

H2, H2, H3, H3 at Higher Level and grade O4 in Ordinary Level Maths and English.

BTEC (QCF) Extended Diploma Level 3

Minimum grades DMM (Distinction, Merit, Merit) in a related subject.

GCSE grade C/4 in Maths and English.

International Baccalaureate Diploma

Award of Diploma with 28 points overall with three HL subjects at grades 6, 5, 4.

Grade 4 in SL Maths and English.

European Baccalaureate

Pass at 70% or above with grade 7 in three subjects.

Grade 6 in Maths and English.

Minimum year 2

HNC

Pass HNC Marketing or Business with SCQF level 7 grade B in the graded unit.

SQA Advanced Higher

BBC

A Level

BBB

Minimum year 3

HND

Pass HND Marketing or Business with SCQF level 8 grade B in the graded unit.

English language requirements

If your first language isn't English, you'll normally need to undertake an approved English language test and our minimum English language requirements will apply.

This may not apply if you have completed all your school qualifications in English. Check our country pages to find out if this applies to you.


International students

We welcome applications from students studying a wide range of international qualifications.
Entry requirements by country

Please note that non-EU international students are unable to enrol onto the following courses:
  • BN Nursing/MN Nursing (Adult, Child, Mental Health or Learning Disability)
  • BM Midwifery/MM Midwifery

Admissions policies

We’re committed to admitting students who have the potential to succeed and benefit from our programmes of study. 

Our admissions policies will help you understand our admissions procedures, and how we use the information you provide us in your application to inform the decisions we make.

Undergraduate admissions policies
Postgraduate admissions policies

Fees & funding

The course fees you'll pay and the funding available to you will depend on a number of factors including your nationality, location, personal circumstances and the course you are studying. We also have a number of bursaries and scholarships available to our students.

Tuition fees
Students from 2018/19 2019/20
Scotland/EU £1,820 £1,820
England Wales and Northern Ireland (RUK) £9,000 £9,250
Overseas £12,350 tba
RUK Students starting in 2018/19 will be invoiced the 2018/19 fee for 3 years of their 4 years of study. Students starting in 2019/20 will be invoiced the 2019/20 fee for 3 years of their 4 years of study.


Frequently Asked Questions about Fees
Information of Bursaries and Scholarships

Careers

Photo of students meeting businessmen at industry event

The broad course opens up more employment opportunities in commercial business and the public sector. Possible areas include:

  • Graduate training schemes
  • Financial services
  • Sales and marketing
  • Human resources
Photo of student with name badge at sales industry event