Research Output
The value of mass-digitised cultural heritage content in creative contexts
  How can digitised assets of Galleries, Libraries, Archives and Museums be reused to unlock new value? What are the implications of viewing large-scale cultural heritage data as an economic resource, to build new products and services upon? Drawing upon valuation studies, we reflect on both the theory and practicalities of using mass-digitised heritage content as an economic driver, stressing the need to consider the complexity of commercial-based outcomes within the context of cultural and creative industries. However, we also problematise the act of considering such heritage content as a resource to be exploited for economic growth, in order to inform how we consider, develop, deliver and value mass-digitisation. Our research will be of interest to those wishing to understand a rapidly changing research and innovation landscape, those considering how to engage memory institutions in data-driven activities and those critically evaluating years of mass-digitisation across the heritage sector.

  • Type:


  • Date:

    31 January 2021

  • Publication Status:


  • Publisher

    SAGE Publications

  • DOI:


  • Cross Ref:


  • ISSN:


  • Funders:

    AHRC Arts & Humanities Research Council


Coleman, S., Terras, M., Thornton, P., Smyth, M., Schafer, B., Drost, S., …Speed, C. (2021). The value of mass-digitised cultural heritage content in creative contexts. Big Data and Society, 8(1),



Digitisation, creative industries, cultural heritage, GLAM institutions, industrial strategy, entrepreneurship

Monthly Views:

Linked Projects

Available Documents