Edinburgh Napier University

An analysis of nudging as a social marketing technique using Front of Pack nutrition labels: A study of women's perceptions of food labels

Dates:

2014 to 2019
Qualification:

Doctorate (PhD)

Project Team

an analysis of nudging as a social marketing technique using front of pack nutrition

Dr Clidna Soraghan

Lecturer
Business School

C.Soraghan@napier.ac.uk

an analysis of nudging as a social marketing technique using front of pack nutrition

Dr Elaine Mercer-Jones

Lecturer
Business School

E.Mercer-Jones@napier.ac.uk

an analysis of nudging as a social marketing technique using front of pack nutrition

Prof John Ensor

Professor
Business School

j.ensor@napier.ac.uk

an analysis of nudging as a social marketing technique using front of pack nutrition

Dr Christine Band

Lecturer
Business School

C.Band@napier.ac.uk

Themes

Research Areas

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