Ellis Urquhart

ellis urquhart

Dr Ellis Urquhart BA (Hons), FHEA

Lecturer in Tourism Management


Ellis is a lecturer in the Tourism & Languages Subject Group of Edinburgh Napier University's Business School. He is a former graduate of the institution, completing his BA (Hons) in Tourism & Airline Management in 2013. He was then selected as one of Edinburgh Napier’s 50th Anniversary Scholars to begin doctoral research within the Tourism School. His PhD supervisory team includes Professor Anna Leask (Director of Studies), Dr Ivana Rihova and Dr Shuna Marr.

Ellis' research focusses on the role of interactive technologies in Scottish visitor attractions and specifically, how these contribute to a co-creative visitor experience.

His additional research interests include: heritage management; e-tourism and technological innovation; augmented/virtual reality in tourism; airport/airline experiences; and qualitative methodologies in tourism, hospitality and events.

Ellis has appeared at a number of internationally recognised conferences and contributes to various academic publications. He currently sits on the Editorial Board of The Journal of Tourism Futures and is an active reviewer for Current Issues in Tourism.

Ellis currently teaches on a range of Undergraduate and Postgraduate modules including: Airport Management; Airline Marketing & Strategy; Managing Heritage Tourism; Visitor Attraction Management; and Experience Design modules. He is also a Dissertation Supervisor with five successful candidates progressing between 2017 and 2018.

Outside of the University, Ellis has also acted as a lecturer and module leader for the Global Tourism Industry course at Edinburgh International College (EIC, former associate college for Edinburgh Napier University).

Ellis was awarded Fellowship status by the Higher Education Academy in November 2017 based on his learning and teaching experience and is a member of the Association of Learner Development in Higher Education (ALDinHE).


Prior to entering Higher Education, Ellis has held a number of operational roles in Scottish visitor attractions including Our Dynamic Earth, Edinburgh Zoo and a recent appointment at The Palace of Holyroodhouse.

Ellis successfully passed his PhD Viva Voce examination in June 2018.

Research Groups

Research Areas


Conference Activity

  • ENTER, January 2017, Rome, PhD Colloquium Presenter
  • Association for Tourism in Higher Education, October 2015, Oxford, PhD Colloquium Presenter


Editorial Activity

  • Editorial Board Member: Journal of Tourism Futures


Fellowships and Awards

  • Teaching Fellow
  • Fellow of the Higher Education Academy
  • ENUBS Research Excellence Award (Second year poster)
  • ENUBS Research Excellence Award (First Year Presentation)
  • Edinburgh Napier University 50th Anniversary PhD Scholarship


Invited Speaker

  • Edinburgh Napier Tourism Research Group Seminar: The Role of Interactive Technology in the Co-creation of Experience in Scottish Visitor Attractions
  • Association for Tourism in Higher Education, Edinburgh, December 2014, Invited Panel Member


Membership of Professional Body

  • Member of the Association of Learner Development in Higher Education (ALDinHE)
  • Member of International Federation for IT and Travel & Tourism (IFITT)
  • Member of Scottish Museums Federation


Public/Community Engagement

  • Knight at the Castle: Evaluation Team



  • Journal Reviewing - Current Issues in Tourism


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