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Marketing & Sales

Helping your career go viral.

Our Marketing with Digital Media course puts theory into practice, by truly combining marketing theory with sophisticated digital media and IT skills.

Have impact

Trends, tastes and technology are always changing and marketing has to adapt to keep up. Our course keeps things contemporary by giving you access to people who currently work in the industry, but also backing this up with the theory that will help you to thrive. You will gain both the business and creative skills you need for a career in this exciting, diverse and rewarding sector. With work placements and the option to study abroad you will be well networked and work-ready when you graduate.

  • Business Management with Marketing - BA (Hons) Full-Time | Online learning
  • Business Studies with Marketing Management (Sandwich) - BA (Hons) Full-time
  • International Festival & Event Management with Marketing - BA (Hons) Full-Time
  • Languages and Intercultural Communication with Marketing Management - BA (Hons) Full-Time
  • Marketing Management - BA (Hons) Full-Time
  • Sales Management (online) - BA Online learning
  • Business Management (Marketing and Sales) - MSc Online learning
  • Business Management (Marketing) - MSc Full-Time
  • Business Management (Sales) - MSc Full-Time
  • Creative Advertising - MSc Full-Time
  • International Marketing - MSc Full-Time
  • International Marketing with Tourism and Events - MSc Full-Time
  • Marketing - MSc Full-Time
  • Marketing with Festival and Event Management - MSc Full-Time
  • Marketing with Sales Management - MSc Full-Time
  • M B A (Marketing and Sales Management) - MBA Online learning

We work with our computing colleagues to ensure you are being taught by the experts for the digital media side of your course.


All our tutors have worked in the marketing industry so what you learn is practical and theoretical.


Lecturers are keen advocates of digital media and it is embedded in the course, with live social media accounts being used for lecturer/student communications.


You will study marketing in our vibrant and stunning Craiglockhart Campus. This amazing venue blends ancient and new in much the same way our courses merge traditional marketing with cutting-edge digital technologies. The gleaming metallic 400 seat lecture hall sits at the foot of a beautiful rocky crag. There’s space for quiet contemplation and inspiration for creative thinking and plenty of computing facilities too.
Careers svg icon careers
  • Social Media Manager
  • Media Buyer
  • Advertising Director
  • Business Development Manager
  • Store Manager
  • Sponsorship Manager
  • Head of Sales
  • Brand Ambassador
  • Recruitment Consultant
  • Market Researcher
  • Copy Writer
  • Corporate Social Responsibility Adviser
  • International Marketing Manager
  • Experiential Marketing Consultant
  • Pay Per Click Adviser
Placements svg icon Work Placement

Nothing accelerates learning like working on real live briefs in a workplace setting. That’s why placements are a vital part of these courses. We give you the opportunity to undertake a 24 week work placement during trimester 2 of your third year. But we don’t stop there. You can also study abroad through Erasmus and International Student Exchange Programmes.

Study Abroad svg icon Study abroad

Our undergraduate courses have the opportunity to study abroad as part of the programme. You will study in English at our partner institutions through ERASMUS and ISEP.